Day 1: Laying the Foundation For Rapid Validation

ByRichard Maurice Reading Time: 3 minutes

Today marks the first official step in developing Migraine Tracker AI, an app that will use AI to detect patterns and identify migraine triggers, empowering users to prevent episodes and regain control of their lives. We are starting with key foundational tasks as part of the 3R SaaS Framework™, focusing on Rapid Validation. Day 1 is dedicated to documenting our idea, refining our messaging, and laying the groundwork for early user validation.

1. Meeting with the Client to Create the Lean Canvas

The Lean Canvas is a vital tool for documenting our business model and aligning everyone on the project’s direction. Today, we’re meeting with our client to collaboratively create the first version of this canvas.

The Lean Canvas will help us:

  • Uncover the core problem: We’ll identify and clarify the specific challenges migraine sufferers face and why current solutions are falling short.
  • Define customer segments: By outlining who our users are, we can tailor both the product and our messaging to meet their needs.
  • Articulate our unique value proposition: This will clarify how Migraine Tracker AI, with its AI-powered ability to detect patterns and identify triggers, will stand out in the marketplace.

Documenting these key areas sets the stage for future product decisions, ensuring that every move is based on real user needs and a clear vision.

To learn more about how the Lean Canvas works and how to use it in your projects, check out this resource: Lean Canvas Tool.

2. Drafting the First Version of the StoryBrand Framework

In tandem with the Lean Canvas, we’ll also begin creating the first version of the StoryBrand messaging framework. This framework helps us craft a clear, user-focused narrative that positions the customer as the hero and Migraine Tracker AI as the guide helping them solve their problem.

Today’s work will focus on:

  • Identifying the main character: Defining our users—the migraine sufferers—who want to take control of their condition.
  • Understanding the problem: We’ll explore what’s frustrating them about current migraine management tools, paving the way for Migraine Tracker AI to be the solution.
  • Crafting the message: Positioning Migraine Tracker AI as a guide offering a simple, AI-driven solution that helps users detect triggers and prevent episodes.

To learn more about the StoryBrand method and how it can clarify your message, check out the book Building a StoryBrand by Donald Miller: StoryBrand Book.

3. Setting the Groundwork for the Smoke Landing Page

To begin validating interest in Migraine Tracker AI, we’re also starting the setup of a smoke landing page. This page will serve as a testing ground for market interest and help us gather feedback early in the process.

Today, we’re focused on:

  • Reserving the domain name: Securing a domain early on ensures our brand has a strong and consistent online presence.
  • Having the engineering team set up an “Under Construction” page: This placeholder page will be a sign of progress as we prepare to launch the full landing page, where we’ll share more details and collect early sign-ups.

This smoke landing page is a critical part of our Rapid Validation strategy, allowing us to gauge demand before fully developing the product.

Looking Ahead

Day 1 is about building a strong foundation. By documenting our business model with the Lean Canvas, creating a compelling StoryBrand framework, and preparing for early market validation with a smoke landing page, we’re ensuring that Migraine Tracker AI is positioned for success.

As we continue, we’ll provide updates on the outcomes of these foundational steps, including insights from our client collaboration and next steps for development.

Stay tuned as we move forward in creating Migraine Tracker AI, a solution that will empower users to prevent migraines and regain control of their lives.